DUBLIN: In line with the popularity of at-home DNA ancestry kits, Irish carrier Aer Lingus has launched a heritage package that includes a private consultation with a genealogist and a road-trip itinerary through the motherland.
Created for those with Irish ancestry, the airline’s “Discover Your Roots” package is meant to help tourists uncover their heritage with stops at The Irish Emigration Museum, admission to the Irish Family History Center and a car rental to explore the Irish countryside.
For tourists who come from Southern Ireland, the airline has suggested road trips through Cork, Waterford and Kinsale. Family from the North? Follow the footsteps of your ancestors and hit Galway, Limerick and Westport.
It’s a tourism strategy that builds on St. Patrick’s Day, when “everyone is Irish.”
A genealogy website has also been created with the support of the Irish government, to help people explore their family records and trace their Irish ancestry.
“Ireland: Discover Your Roots” starts at US$999 for round-trip vacations from the US that include airfare, hotel and car rentals