KUCHING: The Tourism and Culture Ministry is committed to promoting Sabah and Sarawak as tourism destinations.
Minister Mohamed Nazri Abdul Aziz cited strategic cooperation with airlines as among the efforts undertaken to promote the two states.
In this regard, he said Tourism Malaysia inked a memorandum of understanding with Singapore Airlines (SIA) at the Berlin International Tourism Fair in Bursa in March to bring in more European visitors to Malaysia this year.
“Sarawak and Sabah are iconic Malaysian products which are very attractive to visitors who appreciate nature or culture that carries some adventure. And in Malaysia, Sabah and Sarawak fit the bill.
“The cooperation between Tourism Malaysia and SIA, which was launched in March, has borne fruit. I understand that many tourists from Europe have gone directly to Sabah and Sarawak without the need to stop over in the peninsula.”
Nazri told reporters this at the Gawai Dayak gathering organised by his ministry and the Sarawak Tourism Arts and Culture Ministry held at the Dayak Bidayuh National Association Multi-Purpose Hall here last night.
“We also have good cooperation with AirAsia… they have had many flights between China and Malaysia. This year, we are targeting four million visitors from that country.
“We hope AirAsia would be able fly these visitors in as they are tourists with spending power,” he said.