KUALA LUMPUR: The e-hailing taxi service company Grab Malaysia has introduced three new initiatives to enhance overall passenger, driver and road safety.
Grab Malaysia Country head Sean Goh said the new initiatives include the Emergency Button, Eagle-i Car Video Recorder (CVR) Dash Cam and Telematics Programme.
For the Emergency Button, Grab has incorporated a one-touch emergency button in its passenger mobile applications which connect passengers to the national emergency response service (MERS999) in the event of an emergency.
“Grab will log all outgoing calls via the emergency button to follow up with passengers and the authorities. This is the company’s commitment to invest resources in developing this function into a smart, comprehensive and efficient emergency button,” he said in a statement here today.
As for the Eagle-i CVR Dash Cam, Grab piloted a programme in 2015 to provide 100 top performing female drivers in Klang Valley with in-car dash cams.
Goh said Grab was now working together with Eagle-i, Grab’s official safety camera partner to provide free the Eagle-i CVR dash cam to 3,500 top performing female and platinum drivers (drivers who hit a certain number of rides and uphold a high rating) nationwide.
Additionally, the Telematics Programme is a combination of machine learning and predictive analytics which identifies unsafe driving habits such as speeding, swerving and hard braking or accelerating and educating drivers about ways to improve the driving experience.
“Drivers will receive a weekly summary of their driving performance for their reference and further improvement.
“This programme, which was rolled out in June in Singapore, has already received very encouraging results to help improve road safety,” said Goh.
Meanwhile, Land Public Transport Commission (SPAD) chief executive officer Mohd Azharuddin Mat Sah said the commission was pleased that Grab had responded to the body’s request to include the emergency button in their application.
He said SPAD also appreciated their forward-thinking by imposing new initiatives such as the in-car cameras for the safety and convenience of their passengers and drivers.
He hoped with the introduction of the MERS999 emergency button, passengers would use the function responsibly.
He added that the telematics programme could improve general road safety.