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Wednesday, October 23, 2019

Tag: brands

Sapporo beer posters: Changing with the times

A museum houses fascinating beer label designs and advertising posters from 1987 to the present day.

YouTube’s ad revolt seen fleeting, brands just can’t quit Google

Brands haven’t stopped paying Google to spread their message on search results and through display ads across the web.

Crazy Rich Asians: 5 Malaysian brands in the movie

This is what happens when the celebration of local pride and the production of an international blockbuster happily converge.

Shopowner fined RM25,000 for having fake Nike, Puma jerseys

Lee Soon Chieng pleaded guilty to possessing over 1,200 jerseys.

The End of Plastic: Eco-fashion becomes catwalk reality

Everyone from young avant-garde designers to the big-name brands are racing to hop on the eco-fashion bandwagon.

What are brands actually getting out of these ‘experience’ stores?

The goal is to reap intangible benefits like increasing brand awareness among the golden goose target, millennials.

L’Oréal shares fall as mass-market brands struggle

Weakness in its mass-market brands hampered L’Oréal's sales growth.

Xi faces hurdles bashing American brands in a Trump trade war

Even when Chinese companies don’t have direct ownership links with US brands, Orlik said, boycotts or other non-tariff retaliation would hit the local partners of those American companies.

Adidas takes 12-10 lead over Nike in World Cup shirt deals

Since the last tournament in 2014, Adidas has grown sales rapidly in areas other than soccer, capitalising on booming demand for its retro basketball sneakers and springy Boost running shoes to outpace Nike, particularly in the US market.

Battersea Power Station unveils latest retail and leisure site

Millions of people are expected to visit the Malaysian-owned power station once it reopens in 2020.

Indian union appeals to global brands over fair wages, jobs

In a complaint to Avery Dennison's management, the union says many workers were employed on contract for at least 5 years and should have been made permanent staff.

Be careful what you put on your face

While some women are opting for cheaper local brands, they are wary of those containing dangerous chemicals.

Most Malaysians cautious, distrustful of online content, says report

Kantar TNS Malaysia managing director MC Lai says marketers need to realise that Malaysians are not ‘easy targets’ in the digital world.