This distinction between music and podcasts is clearly a trend at the moment. Apple, for example, is set to propose two distinct applications for access to audio content.
Higher Ground has already signed an exclusive deal with Netflix to produce films, television series and documentaries for them.
Many young Arab people now prefer podcasts over traditional radio programmes.
Apple told Buzzfeed that it has removed the entire library for five of Jones's six Infowars podcasts including the shows "War Room" and the daily "The Alex Jones Show".
Chef David Chang has set his sights on being food's next big media mogul, with the development of a multimedia business that will include TV, podcasts and an editorial platform.