According to the study, investment in the production of plant-based meat and dairy alternatives could result in eleven times more greenhouse gas reductions than investment in electric cars, three times more than investment in green cement and seven times more than investment in green buildings.

Pollution from livestock farming accounts for about 15% of global greenhouse gas emissions, making it one of the largest sources of pollution in the world.

These CO2 emissions are related both to the feeding of livestock and to the methane released directly by cattle.

According to the BCG report: “If we remain on track for an 11% share for alternative proteins by 2035, we will see a reduction of 0.85 gigaton of CO2 equivalent (CO2e) worldwide by 2030-equal to decarbonizing 95% of the aviation industry.”

From plant-based foods to cell-cultured meat and fermented products like tempeh, although alternatives currently account for a very small share of the market – representing 2% of meat, egg and dairy products sold – the sector is attracting growing interest.

“In 2020, corporations participated in about 60% of funding rounds. Although this figure fell in 2021 because of the rapid growth in investments in cell – and fermentation-based proteins – which attract more venture capital and less corporate funding – corporations are continuing to make valuable non-cash investments,” explains the BCG report.